Listar por autor "Cerna Laguna, Daniela Nataly"
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Campaña de posicionamiento de la revista institucional de la Universidad de Piura: Amigos
Cerna Laguna, Daniela Nataly (Universidad de Lima, 2019)Acceso abiertoThe aim of this project is to chronicle the planning and execution of a 3-month brand awareness campaign made for "Amigos", the institutional magazine of the University of Piura. Through a strategic communication plan that ...